Writing an outstanding referral cover letter is extremely important because referrals are, without a doubt, the best source of job leads.
You don't want to squander a fabulous lead by writing a mediocre letter.
You'll need to write this type of letter whenever someone you know has suggested that you apply to a job opening that they know about. It's quite wonderful to get the inside track on job openings.
Here's how to make the most of this excellent opportunity:
Ask the person who has given you the job lead as much as you can about the company, the needs of the employer and the requirements of the job. Use that information to write a referral cover letter that is highly targeted to the employer's needs.
As with all other cover letters, be specific and research and target the needs of the employer. Take full advantage of this "inside track" job lead by noting the name of the referrer whenever possible, and gathering as much information as you can from the person who has provided you with the job lead.