About Career Choice Guide

When I visit other websites, I'm always curious about the person behind the site. I like to know a bit about their background in the topic that they write about and what inspired them to create their site.

That information always makes the site more enjoyable and personal for me, and it helps me to decide whether to trust what they've written on their site.

So, assuming you have the same curiosity, here's a little bit about me and my professional background and my inspiration for writing this site.

My Professional Background

I'm Lisa McGrimmon, and I'm the author of all of the articles on CareerChoiceGuide.com.

I started studying career and work counseling in 1999 because I wanted to work in a field where I could help people help themselves.

Since then, I've worked with approximately 2000 clients from all kinds of backgrounds.

I'm completely convinced that all people need and deserve access to the knowledge and skills required to manage their own careers.

When you have good career management skills, you have a lot more freedom to direct the course of your life, and I believe everyone, no matter what strengths and challenges they bring to the table, deserves to have access to information that can help them build a rewarding career.

Over the years, my work has involved:

  • Facilitating job finding club workshops

  • Providing one on one career guidance

  • Working with people who have been injured at work to help them retrain for a new career

I have worked with all kinds of clients including:

  • Professionals struggling though a tough labor market (I started running job finding club workshops right before the tech bust and helped plenty of people from high tech industries get back to work)
  • Parents returning to work after several years out of the workforce raising young children
  • New immigrants, usually well educated and experienced professionals, struggling to land their first jobs in their new home country
  • Laid off workers from manufacturing plants, and out of work administrative assistants struggling to find suitable jobs in declining industries
  • Injured workers who were retraining to start new professions because their injuries prevented them from returning to their previous jobs
  • Job seekers struggling to find work because they had not completed high school, which is a basic requirement for many employers
  • People with established careers struggling to find work because of age discrimination

If you'd like to know more details about my professional background, you can read a more complete outline of my experience here.

All of my clients brought with them their own unique set of strengths that would help them build a rewarding career, and they brought challenges that made job searching difficult. My job was to help them find and highlight their strengths and overcome their challenges.

I loved working with my clients. It was a huge privilege to be a part of their lives and their career development.

Creating This Site

In 2006, I had my own career crisis.

I was very family-focused. I had a young child and was hoping to have another. Luckily, I was working at a fantastic, family friendly job as a vocational rehabilitation case manager. That job allowed me to work from home, and, for the most part, set my own hours.

I knew it was an incredible situation. I also knew I'd be hard-pressed to replace those working conditions if I ever lost that job.

It happened.

In 2006, the company I worked for lost a huge contract, and all of their case managers were out of work. I had an offer to do the same job at another company, but the working conditions were not a good fit. My biggest priority at the time was to be available for my family. I know a lot of people don't have that luxury, so I was grateful that I didn't have to jump into a new job that wasn't a good fit.

I did a lot of research in that period. When I think back, I realize I was being my own personal career coach, working through everything I knew about career management to find the work situation that was right for me.

As I mentioned, my biggest priority was to work in a way that allowed me flexibility to be available for my family. I finally realized that self employment was probably the only way I'd find that level of flexibility. At the same time, I found a helpful company that would provide me with reliable online business building mentoring.

That's how I decided to build a business around sharing what I know about career planning and job searching on my own website.

Fast Forward to 2014

Since starting this site, I have had a second child, who is about to start school full time, and I have two websites (CraftProfessional.com is my other site). I've been able to spend my days working on my sites, while also being available for my family.

I make my income from Google ads that you'll see throughout the site, as well as partnerships with a few companies that provide a commission when my readers buy their products.

I've also written two books, which I'm very proud of, that together earn a steady income. They are The Resume Writing Guide, and Job Search Mistakes Exposed. You'll find them both on Amazon.

Self Employment For Struggling Job Seekers

I'm grateful I found SiteSell, the company that taught me how to build an online business, way back in 2006, and I've often thought that building an online business would have been a good answer to a lot of my clients' career struggles.

Getting started online is pretty low-risk in terms of money invested compared to many other types of businesses.

It's not for everyone. It does require a lot of self-discipline, and it takes a while to establish a site to make an income. My sites didn't provide immediate income for me, but over time, they got to a point where they did provide enough income that I don't have to go back to a full time office job now that my kids are both in school full time.

Self employment is often an option chosen by people who find that the traditional world of work isn't a great fit for them. Maybe, like me, they can't find work that fits with their family priorities, or maybe they struggle to find employment because of some barrier like age discrimination, or lack of recent experience.

Whatever the reason, people who are self employed are often people who have decided if they can't find a job that fits, then they'll create one for themselves.

If you think building an online business might be right for you, but you don't know where to start, I can't recommend SiteSell highly enough. You can read about the types of online businesses people have built here.

The Future of CareerChoiceGuide

Now that my kids are older and don't need me quite so much, I have a lot more time to invest in my business. It's a good thing I love what I do, because I plan to spend a lot more time at it over the next few years.

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